Urban Reign
Urban Reign
Urban Reign
Brand Identity - Personal Project - 03
Brand Identity - Personal Project - 03
Brand Identity - Personal Project - 03


Skills:
Adobe Photoshop
Adobe Illustrator
Summary:
The aim of the personal project would be to generate buzz and capture the excitement of both nostalgic Jordan fans and new sneaker lovers around the release of the Air Jordan 4 'Bred Reimagined'. Highlight its classic style updated with modern touches, emphasising the legendary 'Bred' (Black and Red) colour way and its heritage.



Skills:
Skills:
Adobe Photoshop
Adobe Illustrator
Adobe Photoshop
Adobe Illustrator
Summary:
Summary:
Urban Reign is a cutting-edge streetwear brand that captures the raw energy of urban culture and self-expression. Blending bold designs, gritty textures, and vibrant accents, the brand stands as a symbol of rebellion and individuality. With a focus on authentic storytelling, community engagement, and trend-driven creativity, Urban Reign aims to redefine streetwear, connecting with a diverse audience through distinctive apparel, striking visuals, and a dynamic social presence.
























